Oliver* is a captivating blog that delves into the fascinating world of entrepreneurship and marketing. Oliver, the brilliant mind behind this blog, takes readers on a journey through the art and science of marketing and how it can fuel funding campaigns and foster vibrant communities while making a positive impact on society. Oliver not only explores the fundamental concepts but also offers practical insights and a broader perspective.
The mastermind behind Oliver is Luca, a dedicated lecturer in Enterprise and Entrepreneurship at Coventry University's School of Marketing and Management. Luca serves as the Course Director for the MSc International Entrepreneurship and Marketing program and also plays a pivotal role as the Recruitment Coordinator. With a PhD in Entrepreneurship from the University of Worcester, Luca's academic prowess is further enriched by two MBA degrees from Durham University and Luiss Business School, as well as a commendable achievement of a first-class degree in communications from Sapienza University of Rome.
Oliver* isn't just a blog; it's Luca's virtual alter-ego and trusted online companion. By adopting the name Oliver, Luca sends a powerful message that everyone has the potential to contribute to positive change. In essence, Oliver* symbolizes openness, inclusivity, and diversity – the essential ingredients for crafting a sustainable and equitable society for all.