Started in late 2014 as a personal blog by founder Chelsea Fagan to track her own budget, has since grown into a cross-platform media company and the premier digital destination for young women looking to talk about money. From their Manhattan offices in New York, the team of eight women work every day leading the conversation around personal finance, and bringing together everything from expert advice on the complexities of financial planning to personal narratives from everyday women reclaiming their relationship with money, and how it intersects with every element of their lives.
It's mission is to fundamentally change and improve the way women talk about money, to take it from something shameful or intimidating into something that they can all feel confident about.